Guidelines for the Master Degree of Creative Application in New Media
一、Emphasis on new media research and innovative application
New media encompasses numerous industries, including information technology, hardware, software, mobile vehicles, innovative service, content creation, and any emerging industry related to media technology. Therefore, we envision courses of this degree to break the boundaries of traditional academic framework, channeled through interdisciplinary concepts and combined with elements in new media-related fields. We aimed at integrating essences of media technology application, informational design, poll analysis, intelligence judgement/reaction, social design, and local cultural innovation. Participants will be equipped with a wide range of capabilities, both theoretical and practical, as well as innovative thinking and technical application.
二、An environment fostering latest and greatest new-media entrepreneurship
The third emphasis of this degree is to create an incubator space which fosters entrepreneurship for the latest and greatest new media company. We value social responsibility. We strive to transform ambitious entrepreneurs into practical start-up executives, by a series of comprehensive and concrete training, such as action initiation, market insights, potential business models, and real-world validation. We hope to turn knowledge into products that drive the next successful enterprise.
Core Competence |
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Individual | 1. The ability to communicate in multicultural media. 2. Social practice with both local awareness and global perspective. |
Expertise |
1. Develop practical skills in new media analysis and technology application. |
Society |
1. Apply new media to industry, government, academia and society. |
Career Pass for Graduates |
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Media Industry |
Television industry, film industry, broadcast industry, digital media, cultural business…etc. |
Digital Platform |
Self-media industry, service design industry, user experience design, app development…etc. |
Art and Technology |
Data analysis, interactive curation, information design, product development…etc. |
Interdisciplinary industry |
Advertising industry, new media industry, big data industry, blockchain industry…etc. |
Cultural Administration |
Government, communication bureaus, cultural bureaus, museums, galleries…etc. |
Entrepreneurship |
Innovation and entrepreneurship in all above industries. |